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How to Choose WordPress Theme: Step By Step Guide

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WordPress is a popular content management system (CMS) that helps you easily create and manage your website. One of the great things about WordPress is that there are thousands of themes available, which allows you to customize the look and feel of your site.

However, with so many options available, it can be difficult to know how to choose the right WordPress theme for your needs. With literally thousands of themes available for WordPress, it can be tricky to choose the right one for your needs. In this article, we will discuss some factors to consider on How to choose a WordPress theme?

How to Choose WordPress Theme

How to Choose WordPress Theme: Step By Step 

When it comes to choosing a WordPress theme, there are a few key factors you’ll want to consider:

1. Define Your Purpose

Before you even start looking at themes, you need to have a clear idea of what your website is going to be about and what kind of functionality you need.

Are you going to be selling products? Do you need a portfolio? Are you going to be blogging? Once you know the purpose of your website, it will be much easier to find a theme that suits your needs.

2. Consider Your Target Audience

Who are you trying to reach with your website? What kind of tone do you want to set? These are important questions to ask yourself when choosing a WordPress theme.

For example, if you’re trying to reach a young, hip audience, you’ll want a theme that reflects that. On the other hand, if you’re trying to appeal to a more mature audience, you’ll want something that looks more high-end and professional.

 3. Decide on Your Budget

How much are you willing to spend on your WordPress theme? Keep in mind that some themes are available for free while others can cost hundreds of dollars. It’s important to set a budget before you start looking so that you don’t get overwhelmed by all of the choices.

There are both free and premium themes available. Premium themes usually have more features and options than free themes, but they also come with a price tag ranging from $50 to $200+.

If you’re on a tight budget, there are still plenty of great free themes available. However, if you have some money to spend, investing in a premium theme can be worth it.

4. DoYour Research

Don’t just choose the first theme that catches your eye. Instead, take some time to research your options and read reviews from other users. This will help you narrow down your choices and find the best WordPress theme for you.

Once you’ve considered all of the above factors, it’s time to start browsing through the available themes! WordPress has an extensive directory of both free and premium themes. You can also find themes on third-party websites such as ThemeForest.

5. The Features You Need

Once you have determined the purpose of your website and who your target audience is, the next step is to start thinking about the features you need in order to create the kind of website you envision. Some features to consider include:

Responsiveness: With over 60% of internet traffic now coming from mobile devices, it is essential that your website be responsive, meaning it looks great and functions properly on all devices (laptops, tablets, smartphones, etc).
eCommerce compatibility: If you plan on selling products or services on your website, then you will need to make sure that your WordPress theme is compatible with WooCommerce or another eCommerce platform.
SEO friendly: Another important feature to look for in a WordPress theme is SEO friendliness. This means that the code behind the theme is clean and well-structured and that thetheme includes features that will help your website rank high in search engine results pages (SERPs).

6. Support from the developer:

Once you’ve found a theme that meets all of your criteria, be sure to check out the developer’s website and see what kind of support they offer. A good developer will offer support in case you run into any problems with their theme.

Last but not least, make sure you choose a theme that is responsive— meaning it will look good on both desktop and mobile devices.

More and more people are using their phones and tablets to access the internet, so it is important to make sure your site can be easily viewed on all devices. You can check if a theme is responsive by looking at the demo version on the theme’s website; if it looks good on both desktop and mobile devices, then it is most likely responsive.


Choosing the perfect WordPress theme doesn’t have to be difficult if you know what factors to consider and where to look. By taking into account the purpose of your site, your budget, and your level of coding knowledge, you can narrow down your options and find the perfect theme for your needs.

Don’t forget to also check out ratings and reviews before making your final decision. (add call-to-action)

Diksha Dutt

A graduate of the IIMC, Diksha enjoys talking about self-growth and online learning platforms. Diksha has a passion for education and entrepreneurship, and she has been involved in both fields for over a decade. She aims to help others make more informed decisions about the best online resources, courses, and education platforms. She writes about online learning platforms and online courses on, where she reviews and recommends the best resources for different skill levels and goals. When Diksha is not working, she enjoys reading books, playing chess, and traveling with her husband and two kids. You can follow her on LinkedIn and FaceBook.

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