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Thrive Architect vs Elementor Pro 2024: Which One Is Worth The Hype?

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Thrive Architect

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Pricing $49/month $19/month
Best for

Web designers who need easy tool with page building capabilities.

For any website build, but also really shines for marketers because of its marketing focus.

  • Popup builder
  • Drag and Drop Editor
  • Responsive Editing
  • Large library of templates
  • Conversion-focused page element
  • Drag and Drop editor
  • Free version
  • Comprehensive Templates Library
  • Highly Customizable
  • Multiple Integrations
  • Inline text editing capabilities
  • Works with any WordPress theme
  • Comprehensive library of courses and tutorials
  • Amazing Interface
  • Lacks intuitive customer support
  • Some third-party integration may cause bugs
  • It comes with Thrive Suite
  • Less general-purpose (non-sales) templates
Ease of Use

Easy to get started and build beautiful sites without a single line of code.

Starting with such a page builder can be daunting and complicated. Apart from templates and sections, they have complicated interface.

Value For Money

Slightly expensive but every dollar spent is worth it and offers best functions.

Incredible value for a Wordpress plugin like this. Lifetime of updates and support.

Customer Support

Amazing community support and cognizant staff for helping in various issues.

Support needs improvement. It requires a lot of explanation and lacks a personal touch.

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If you’re looking for a WordPress page builder, there are two big names that you’ll likely come across: Thrive Architect and Elementor Pro. Both of these page builders are powerful and feature-rich, but they have different strengths and weaknesses.

I’ve been using both Thrive Architect and Elementor Pro for a few years now, and I’ve found that they both have their own unique advantages.

In this blog post, I’m going to compare and contrast the two-page builders to help you decide which one is right for you.

Thrive Themes vs Elementor

Bottom Line Upfront:

After extensively using both Thrive Architect and Elementor Pro for various web design projects, I’ve found that while both tools offer the best features and user-friendly interfaces, Elementor Pro stands out as the superior choice for me.

Its flexibility, wide range of widgets, and exceptional theme-building capabilities make it highly adaptable to any design need.


The level of customization and control it offers, combined with its intuitive drag-and-drop interface, makes Elementor Pro a clear winner in my experience.

I highly recommend it for anyone looking for a powerful and versatile page builder for WordPress.

I highly recommend Elementor 

Key Differences about Thrive Architect & Elementor: Quick View

  1. User Interface and Ease of Use: Thrive Architect is user-friendly and simple, while Elementor offers more design options but can be harder to learn for beginners.
  2. Pre-designed Templates: Elementor has landing page templates that increase conversions and generate leads for marketing. They also have templates for blogs, e-commerce, and more, making them suitable for any website.
  3. Content Locking and Conversion Elements: Thrive Architect excels in marketing features like content locking, countdown timers, testimonials, and lead generation forms. Elementor has essential marketing elements, while Thrive Architect specializes in conversion-focused pages and A/B testing.
  4. Pricing: Prices vary with the plan and number of websites. Elementor has a Pro version with advanced features for a yearly subscription. Pricing varies by plan.
  5. Third-Party Integrations: This product prioritizes its marketing and conversion plugins, while Elementor offers more third-party integrations for greater compatibility.
  6. Community and Support: Thrive Themes and Elementor offer robust support systems with active communities, including knowledge bases, forums, tutorials, and third-party extensions.
  7. Updates and Development: Thrive Themes focuses on fewer products, while Elementor has a bigger team and more frequent updates.

About Thrive Architect?

Thrive Architect is a powerful visual page builder plugin for WordPress developed by Thrive Themes. It provides users with a drag-and-drop interface that makes it easy to create stunning and professional-looking web pages without any coding knowledge.

Thrive Architect-Info Page  

Thrive Architect offers a wide range of pre-designed templates and customizable elements that allow you to build landing pages, sales pages, blog posts, and other types of content easily.

It focuses on providing a seamless user experience with its intuitive interface and extensive library of conversion-focused elements.

About Elementor

Even though it was introduced quite recently in 2016, Elementor has rapidly conquered the web page builder user base.


With over 5 million active downloads and counting, it wins the popularity contest by a country mile. It is also free to download and use, which explains its immense popularity. A paid version named Elementor Pro comes with beefed-up features compared to the free one.

You can also consider checking out Beaver Builder, which is known for its stability despite slower feature updates than Elementor and other builders.

Set Up & Installation 

The first thing that I looked upon was the setup and ease of installation

Setting up the Elementor was fairly easy for me.

Here is a quick guide to setting up Elementor:

Getting started with Elementor is a breeze. Search for the plugin, install the free version from the plugin market, and upgrade to a paid plan if you use its advanced features.

On the other hand, with Thrive Architect, you’ll need to purchase the plugin externally and upload the downloaded zip file from Thrive Themes. Although the process is relatively simple, it’s still easier to start with Elementor than Thrive Architect.

Thrive Architect vs Elementor: Key Features & Benefits

1. Drag & drop editor

The drag & drop option will let you build a website easily, as the name suggests. It is the fastest way to customize a website without needing back-end coding.

Elementor-Drag & Drop Editor

Thrive Architect contains hovering buttons that will expand into a sidebar with a single click. You can select the required designs and drag them onto the main panel. You can also resize this window and move it around wherever you want. 

Elementor has a toolbar on the left side of the screen containing many templates and designs. You can drag & drop any option as you please to customize your web page. 

2. Designer templates

The designer-made templates simplify website building since they are pre-made and ready to use. These templates can be further customized to suit your brand style.

Thrive Architect offers 294 pre-made designs and 100+ full website packs with new layouts added weekly.

Thrive Architect templates

These full website layout packs offer several different templates in a particular niche for various pages like:

  • Home
  • Support
  • Blog
  • Contact

Elementor boasts a comprehensive selection of over 300+ designer-made templates for various niches. But they are all single-page templates, and they can’t match the full website pack that Thrive Architect has to offer.

However, they have started to launch full website packs and could match Thrive Architect in years to come. 

3. Widgets

Widgets are stand-alone user interfaces that will increase the aesthetic appeal and provide functionality to your website. 

Thrive Architect provides you with a plethora of options to choose from on the widget front.

Thrive architect widgets

You can also install Thrive Architect widgets to build your own widgets or combine existing widgets to create intricate widgets.

Given below are a few widgets that are available to choose from in Thrive Architect:

  • Follow me widget
  • Popular posts widget
  • Recent posts widget
  • Call to action widget
  • Counter widget
  • Countdown widget
  • Content reveal
  • Guarantee boxes
  • Pricing tables
  • Content boxes

And much more.

Elementor offers over 90+ widgets ranging from basic elements to advanced widgets, which are available only in the Pro version. You also have the option to add third-party widgets or even build your own if need be.

Elementor widegts

Given below are a few of the built-in widgets available to choose from in Elementor:

  • Icon box
  • Sound Cloud
  • Counter
  • Accordion
  • Menu anchor
  • Countdown
  • Gallery
  • Flip box
  • Author Box
  • Breadcrumbs
  • Sitemap
  • Upsells
  • Product stock
  • Menu cart

And much more…

4. Theme builder

Theme builder allows you to edit every part of your website without coding. This means you won’t have to settle for WordPress default themes and can create your own headers, footers, and blogs. 

There is little to separate from Elementor and Thrive Architect regarding theme building. Both plugins are quite powerful and offer plenty of customization. Theme builder can be used to:

  • Modify the header & footer to personalize your website according to the brand needs.
  • Customize the layout of blog posts on your website by designing new templates.
  • Create a 404-page template to provide your viewers with a more user-friendly experience.
  • Create a unique template for archive posts.
  • Design your own personalized search pages to set your brand apart.

5. External plugin support

Third-party extensions can further customize and improve the page builders to suit your branding style. 

Thrive Architect is feature-filled and does not have a large market that churns out extensions to further enhance Thrive Architect. Most of the applications you will need are built-in & a decent number of extensions are still available.

Listed below are a few third-party plugins that are made available for Thrive Architect:

  • Drip
  • ConvertKit
  • iContact
  • Mailpoet
  • HubSpot
  • Mandrill
  • reCaptcha
  • KickTipp
  • Twitter
  • Zapier

Elementor is free, and this would automatically attract a large market of third-party plugin developers. Plenty of developers are producing various plugin extensions to cover every need you could think of.

This makes Elementor a bit more versatile than Thrive Architect. Listed are a few external plugins that are made available for Elementor:

  • NavMenu addon for Elementor
  • Hotel booking & Elementor integration
  • Anywhere Elementor
  • Elementor addon elements
  • StylePress for Elementor
  • Powerpack
  • Envato elements

6. Ease-of-use

Thrive Architect was made for those who wanted to build stunning websites without coding. It has the drag-and-drop option that web designers just love. Lately, it has started providing more advanced options to ensure its features are not limited. 

Things Which make Thrive Architect Different

However, this has compromised its user-friendliness somewhat and made it slightly more convoluted. You will have to take some time and get to know its features better before commencing the web page design.  

Elementor also has a drag-and-drop interface, which makes it a joy to use. Like Thrive Architect, Elementor also requires no coding and can be used by an absolute beginner to create beautiful web pages

It comes with right-click options and keyboard shortcuts, making it user-friendly and increasing accessibility.

7. Templates & Elements

Thrive Architect and Elementor Pro offer plenty of templates and elements to choose from when building your website. Thrive Architect has a wide selection of templates, as well as various elements such as buttons, social media icons, and more.

Elementor Pro also has a large selection of templates, but the focus is more on providing elements for creating custom designs. It offers an extensive library of widgets and assets that can be used to create unique web pages.

8. Block & Modules:

Blocks and modules are essential components in both Elementor and Thrive Architect, offering a range of design options. However, there are subtle distinctions between the two.

Elementor boasts a broader array of general modules and specialized elements tailored for portfolios, including features like testimonial carousels. This diversity can be particularly advantageous if your website requires these specific functionalities.

Conversely, Thrive Architect excels in providing an extensive collection of landing page templates. These templates are designed with marketing and conversion in mind, making them a robust choice for businesses looking to create compelling landing pages.

Furthermore, Thrive Architect grants users more creative freedom when it comes to incorporating full-width elements into their designs. This flexibility can be valuable if you have a specific vision for your website’s layout.

Ultimately, both tools are highly capable, and your choice should depend on your unique website design requirements.

Pricing Plan: Thrive Architect vs Elementor?

Aspect Thrive Architect Elementor
Free Version No free version is available Offers a free version with limited features
Pro Version $67 for a single site license (one-time payment) Starts at $49 per year for one site
Agency Plan N/A $199 per year for 1,000 sites
Updates & Support One year of updates and support is included with the purchase One year of updates and support included with a subscription
Website Licenses Limited to the number of sites specified in the license Varies based on the plan (single site, 3 sites, or 1,000 sites)
Templates & Blocks Limited templates and pre-designed content blocks Extensive library of templates and blocks
Theme Builder N/A Included in Plus and Expert plans
WooCommerce Builder N/A Included in Plus and Expert plans
Popup Builder N/A Included in Pro and Expert plans
Dynamic Content N/A Included in the Expert plan
Theme Customization Limited customization without additional theme or theme builder Extensive customization options, especially with Pro and Expert plans
Community Active community, but smaller compared to Elementor The large and active user community
Money-Back Guarantee 30-day money-back guarantee 30-day money-back guarantee

Thrive Architect vs Elementor: Pros & Cons

While both these tools might have some advantages and disadvantages, let’s find the pros and cons of Elementor vs Thrive Architect.

Thrive Architect

Pros Cons
  • Plenty of templates to choose from. 294 so far and increasing.
  • The theme builder is not up to the mark in terms of features.
  •  Thrive Architect works with almost any theme
  • There are limitations to the external plugins that can be used.
  • Thrive Themes has a whole array of advanced marketing features from which you can choose.
  • Thrive Architect is constantly improving, so you won’t miss out on the latest trends.


Pros Cons
  • There are thousands of external plugins available with almost every conceivable function.
  • The user interface is lagging behind the times.
  • Elementor will work with almost any theme.
  • Customer support is painfully slow
  • Elementor is regularly improving and keeps bringing new features to the table.
  • No one-time payment option.
  • You can create your own eCommerce store with WooCommerce builder.

Thrive Architect Reddit

byu/Skip75 from discussion

byu/Skip75 from discussion

Elementor Reddit

byu/karatemartialart from discussion

byu/karatemartialart from discussion

Quick Links:

My Verdict: 

In this comparison of Thrive Architect and Elementor, no one was able to land a knockout punch. 

This is a difficult comparison, and I believe it will come down to pricing for some.

Thrive Architect comes with lifetime updates, whereas Elementor has a yearly licensing fee.

It’s also worth noting that Elementor is far more polished and well-suited to comprehensive website construction.

Elementor Pro also can generate dynamic headers, footers, and post templates, which makes it more powerful. It also has a plugin ecosystem that allows it to increase its capabilities.

Thrive Architect has a strong marketing focus, including capabilities like scheduled content, popup boxes, and deep integrations with Thrive’s other plugins.

Diksha Dutt

A graduate of the IIMC, Diksha enjoys talking about self-growth and online learning platforms. Diksha has a passion for education and entrepreneurship, and she has been involved in both fields for over a decade. She aims to help others make more informed decisions about the best online resources, courses, and education platforms. She writes about online learning platforms and online courses on, where she reviews and recommends the best resources for different skill levels and goals. When Diksha is not working, she enjoys reading books, playing chess, and traveling with her husband and two kids. You can follow her on LinkedIn and FaceBook.

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