There are very few times when you search on Google and get no results at all (unless you search for something absurd, but even then…). Using WordPress’s built-in search function, this may happen often.
Inquiries about you, your business, and/or your products are likely to abound on your website.
Customers are more likely to leave your site if they are presented with a blank page after submitting a search query. This is especially true if they often use Google to get answers.
A website’s functionality is expected by visitors. Adapt to their search expectations. To keep them interested, you may create a search page that includes their favorite items.
Our goal in writing this post is to provide a clear understanding of what SERPs are and why they are important.
As the last step, we’ll show you how to customize your WordPress search results page for your audience. Begin!
Table of Contents
Exactly what are the search results pages in WordPress?
The search tool on your WordPress site will provide a page including all of the posts that match the search query of anybody who visits your site. This is how a search results page appears.
This means that what appears on a search engine like Google is not always what appears on an internal search results page! The only content on your site will be included on the internal page at first, rather than the whole internet.
The importance of an internal search results page cannot be overstated for any website containing searchable text content. Most of your site’s visitors will find you through a simple internet search.
A search option will help your customers find what they’re looking for quickly and easily. It’s crucial that your site’s users can quickly find what they’re looking for.
Allowing users to search and explore results on your site is one of the easiest ways to keep them there for longer.
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Conclusion: How to Customize WordPress Search Results Pages?
Many WordPress users install the search widget but ignore the results. Error.
Even search results pages should help you. Most visitors don’t come for your homepage or major merchandise. Users seek assistance even if your site isn’t a search engine.
One page may surprise people. If you provide the appropriate visitor the right information at the right time, you may convert them.