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Online Learning Market Size 2024

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Online learning is a type of distance education that allows students to take courses and earn credits via the internet. Online learning is a convenient and flexible way to study, and it has become increasingly popular in recent years.

There are many advantages to taking courses online, including the ability to study at your own pace, the freedom to choose your own schedule, and the opportunity to take courses from anywhere in the world.

In addition, online learning can be more affordable than traditional brick-and-mortar education.

However, there are also some challenges to taking courses online, such as the need for self-discipline and motivation, and the lack of in-person interaction with instructors and classmates. Overall, online learning is a great option for students who are looking for flexibility and convenience.

market size

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Online Learning Market Size

  • The global online learning market is expected to be worth $375 billion by 2026.
  • The eLearning market in the United States is expected to rise by $21.64 billion by 2024.
  • The United States owns around 34% of the online learning market platforms.
  • The North American LMS market was worth $3.97 billion in 2019.
  • The United States has a 43 percent share of the $20 billion online academic industry.
  • The market for virtual classrooms was valued at $11.3 billion.
  • The industry and professional eLearning segment is expected to develop at a CAGR of 32.1 percent from 2020 to 2026.

On a national and worldwide basis, there has been a noticeable surge in online learning. As a result, the online learning market share has increased year over year.

However, in recent years, the climb has been even more consistent than before. This increase has been accentuated by the start of the COVID-19 pandemic.

As a result, determining the past, present, and future status of the online learning business is intriguing. This provides folks with a better understanding of how the market has progressed and which segments have seen the most improvement.

Global Market Size Past and Predictions

It’s crucial to know how the global online learning market has performed previously. It is equally important to value the predictions made at the time. This gives you an idea of the typical degree of performance based on previous circumstances.

  • The total value of the online learning sector was just under $200 billion in 2019.
  • With a value of $101 billion, the online e-learning sector was the largest contributor.
  • The market for mobile e-learning was worth $19.5 billion.
  • The learning management system had an estimated value of $18 billion.
  • The value of self-paced online learning fell from $46.9 billion to $46.6 billion in 2016.
  • Self-paced learning’s global compound annual growth rate (CAGR) was -6.4 percent and steadily declining.

Global Market Size Current State and Forecasts

The world has transformed at a breakneck pace, and the global online learning market is no exception. The current global status demonstrates how far the eLearning sector has progressed, from market shares to growth rates. Future comparisons will benefit from the forecasts.

  • Between 2020 and 2025, the worldwide online learning industry is predicted to develop at an annual rate of 8%.
  • As a result, the market should be worth roughly $375 billion by 2026.
  • Europe has a 35 percent market share.
  • From 2020 to 2025, the global online platform learning platform market is estimated to increase at a CAGR of 11%.
  • Despite the grim forecasts, self-paced online learning is expected to grow by 2.17 percent in 2020.
  • From 2020 to 2024, it is expected that market growth would accelerate at a CAGR of over 3%.
  • As a result, the market’s value is expected to have increased by $6.71 billion by 2024.
  • By 2023, the synchronous learning segment is expected to rise by 31%.

US Market Size Past and Predictions

The United States has been in the forefront of online learning, with a sizable market share. However, prior events can show how market size has evolved and which sectors have performed better or worse than expected.

  • Mobile learning services and solutions were worth $1.6 billion in 2014.
  • By 2019, this was expected to reach $2.1 billion.
  • The online learning market in the United States was valued at $27 billion in 2016.
  • The United States accounted for half of the self-paced learning industry at the time.
  • The year-over-year growth rate for 2020 was expected to be 9.8 percent.
  • The North American LMS market was worth $3.97 billion in 2019.

Coursera, Skillshare, and Udemy are some of the most popular eLearning platforms.

US Market Size Current State and Forecasts

The online learning market in the United States continues to be the largest. It’s fascinating to examine the current situation of the United States and how it compares to other countries. The sector’s expansion can help investors identify potential investment opportunities.

  • The United States has 34% of the market for online learning platforms.
  • North America will account for about 38% of the self-paced online learning market’s growth.
  • In 2024, the US eLearning industry is expected to expand by $21.64 billion.
  • As a result, the market will grow at a 12 percent compound annual growth rate.
  • In comparison to other countries, the United States will have the highest growth rate of 100%.

Academic Online Learning Market Size

The academic sector dominates the online learning market. This encompasses both K–12 and postsecondary education. While the K–12 categories is coming rapidly, secondary education institutions have long held a significant share of the market.

  • Since 2013, about 58 percent of education technology (EdTech) acquisitions have been backed by the United States.
  • In 2016, 6.3 million college students registered in online classes, accounting for nearly 33% of all students.
  • The United States controlled around 43% of the market.
  • The global online K–12 education industry was worth $6.73 billion in 2018.
  • K–12 is anticipated to account for 42% of the US EdTech market.
  • Higher education is responsible for 54% of the total.
  • 3 million students enrolled in online higher education in 2019.
  • This resulted in a $20 billion market share.
  • At 3,438 institutions, 5 million students registered in online learning courses.
  • It is estimated to reach $44.9 billion by 2025.
  • The global market for online language learning was $8.1 billion in 2015, and it is predicted to grow to $26 billion by 2025.
  • As a result, it will grow at a CAGR of 18.1 percent over the next few years.
  • North America accounted for roughly 16% of the market.
  • The academic market was worth $103 billion in 2019 and is predicted to increase at a CAGR of 11.23 percent by 2025.
  • By 2026, the virtual classroom industry was predicted to rise to $33.5 billion from $11.3 billion.

Corporate Online Learning Market Size

With online learning, corporations come in second. As a result, they control a significant portion of the market. This is a section that has advanced significantly in recent years.

  • Business and management accounted for 16.8% of corporate learning in 2017.
  • Science accounted for 3% of the total, with social sciences accounting for 10.8%.
  • Mathematics and arts and design were the least popular alternatives, with 4.09 percent and 6.73 percent, respectively.
  • Around 40% of Fortune 500 companies are said to use eLearning for professional purposes.
  • A Learning Management System is used by 78 percent of firms that provide online learning.
  • Banking, financial, and insurance companies controlled 16.2% of the LMS market in 2019.
  • The market was predicted to be worth $31 billion by the end of 2020.
  • As a result, a CAGR of 11.41 percent was predicted for the market.
  • The industry and professional segment is expected to increase at a CAGR of 32.1 percent from 2020 to 2026.

It’s just as crucial to understanding online learning market trends and how much they’re likely to expand as it is to determine market size. These can forecast the present and future market moves.

  • Hardware for online learning had the biggest market share in 2017, with $19.92 billion in revenue.
  • Nonetheless, with a CAGR of 31.2 percent, the software is expected to lead the industry.
  • The content providers category accounted for 60% of the market in 2019 and is predicted to increase at a CAGR of 27.4% in 2020.
  • By 2023, the services segment is predicted to develop at a 30.7 percent CAGR.
  • Blended learning is also growing in popularity, with a $128 billion market in 2019.
  • By 2025, blended learning is expected to increase at a CAGR of 11.14 percent.

While there is no doubting that the online learning market has risen significantly, the sheer size of this industry is astonishing. It’s also fascinating to consider how much farther this market can expand over several years.

This is a national and international movement, with the United States leading the way. This is evidenced by the fact that the United States has spent a significant amount of money to ensure that the online learning sector continues to expand at a rapid pace.

Online Learning Market Size

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Quick Links:


[1] Statista, Size of the Global E-Learning Market in 2019 and 2026, By Segment
[2] Docebo, Elearning Market Trends and Forecast 2017 – 2021
[3] Forbes, The Next Revolution in Global eLearning
[4] TechSci Research, Global Online Platforms Market
[5] Research and Markets, Global Online Education Market – Forecasts from 2020 to 2025
[6] Business Wire, Global Self-Paced E-Learning Market | $ 6.71 Billion Growth During 2020-2024
[7] Global Market Insights, E-learning Market Size by Technology
[8] CISION PR Newswire, Online Learning Market Size
[9] Market Research Future, Global Online Education Market Research Report
[10] Technavio, E-Learning Market in US by Product and End-user – Forecast and Analysis 2020-2024

Aishwar Babber

Aishwar Babber is a passionate blogger and a digital marketer. He loves to talk and blog about the latest tech and gadgets, which motivates him to run GizmoBase. He is currently practicing his digital marketing, SEO, and SMO expertise as a full-time marketer on various projects. He is an active investor in AffiliateBay. You can find him on Twitter, Instagram & Facebook.

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