Leadpages vs Unbounce 2023: Which One Is The Best? (In-Depth Comparison)

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Leadpages and Unbounce are the most important and reliable landing page software, both are extremely remarkable in maintaining its efficacy. In this article, I compared these two amazing landing page builders, lets check out Leadpages vs Unbounce detailed comparison.


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Best for

Small Business who need a professional landing page builder tool.

Digital Marketers, Businesses who need to move fast.

  • Notification Window Boxes
  • A/B Split Testing
  • Collects Leads from Facebook
  • Goal Based Campaigns
  • Assorted Templates
  • Conversion Tools
  • Easy Learning Guide
  • Affordable Pricing Plans
  • Easy To use Landing page Tools
  • Stellar Customer Support
  • Helpful Preview Option
  • Arrange extended retailing funnels
  • Data and Analytics can be confusing
  • Less number of forms
Ease of Use

Simple Assistance and Drag and Drop Functionality with a great set of tools.

Ease to use page editor. Advanced features are harder for beginners though.

Value For Money

Affordable Pricing plans for the small business and for the solopreneurs.

Highly-priced plans with high requirement of complexity.

Customer Support

Customer support is limited to email in lowest plan. Highest plans have phone support

Stellar Customer Support in all plans. Guidance in the enterprise plan.

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Leadpages create indeed, the most attractive landing pages & customize them accordingly. While the latter deals with helping marketers to rise and grow their businesses with the best effective marketing tools and resources. read our full Leadpages vs Unbounce comparison to know the details

Bottom Line Upfront:

Unbounce is a reliable landing page builder platform out there in the market. The Unbounce landing page builder has an easy approach to build landing pages and it’s a bit pricy.  

On the other hand, LeadPages is a powerful landing page builder that eases up the process of building landing pages.

Also, LeadPages has a more user-friendly approach, that’s why it’s the one-stop solution for building landing pages on the go.

Get Started With LeadPages here.


In both these software, features have contributed a major boost to its growth.

It has even occupied An Important place amongst the popular page builders on the Internet. They provide a couple of advanced pre-designed templates along with CTA (call to action ) options and other included components.

Leadpages are entirely integrated with social media platforms like Facebook, whereas Unbounce does not. 

Let us give a sneak peek at these competent and businesslike marketing tools, to know who wins with more advantageous features and benefits.

Table of Contents

🚀Top Leadpages vs Unbounce: Quick Expert Summary

So, there you have it! A side-by-side comparison of lead pages and Unbounce. Both platforms have a lot to offer, but ultimately, Leadpages is the better option thanks to its ease of use and wide range of features.

Plus, with Leadpages’ Affordable Annual Plan, you can get all the features you need for less than $37/mo.

So why wait? Get started with Leadpages today and see how easy it is to create high-converting landing pages. Both Leadpages and Unbounce are fairly easy to use, although Leadpages may have a slight edge in this department.

With Leadpages, you can create a landing page from scratch or choose from one of their many templates. Once you’ve selected a template, you can then customize it to your heart’s content.

The platform is also integrated with a number of email marketing and CRM tools, which makes it easy to add forms and collect leads.

Leadpages vs Unbounce 2023: Overview 

Leadpages Overview: 

Leadpages do not employ heavy-held technical knowledge or understanding to apprehend the designing of landing pages.

It is customer friendly & splendid in customization. It also allows customers to make Facebook ads to promote their landing page, giving a boost to its traffic & eventually payments Can be directly collected from landing pages. If you’re looking to get detailed insights into LeadPages, check our Detailed Leadpages reviews here. 

Leadpages Overview - Leadpages vs Unbounce


Unbounce Overview: 

Under digital platforms, Unbounce as a marketing software is extremely old yet well known.

It helps small entrepreneurs or businessmen facilitate their growth Within these businesses. It has exquisite features involving specialized marketing & designing offered by such software.

Unbounce Overview-Leadpages vs Unbounce

It is even a systematic landing page builder and editor. Unbounce offers proper analytics along with the ability to showcase certain insights to optimize its system.

Unbounce includes extra elements of the webpage like pop-ups.  Thus, it can review, adjust, optimize, and customize certain designs and features.

  • Unbounce is offering a 20% discount on all its plans. Check out the latest Unbounce Coupon Code to get amazing discounts on this landing page builder now.

So, who is the ultimate winner: Leadpages or Unbounce? Of course, the answer is dependent on what you’re looking for:

Leadpages should be used if:

  • You want the ability to create a landing page as well as a whole website under one roof.
  • You are a small business owner or entrepreneur who does not have a significant marketing budget or crew.
  • You need a really DIY-friendly online publishing solution since you are an entrepreneur or small business owner who works alone and does not have a huge marketing team.
  • You don’t want to be restricted in terms of how many site visitors, leads, or landing pages you may publish.
  • You wish to sell your products and services online and appreciate the convenience of a built-in checkout solution.

You may be more compatible with Unbounce if:

  • You are simply interested in creating landing pages and supporting lead forms, not in creating websites.
  • You’re at ease with a free-form editor and crave the flexibility that more customization choices provide. (This implies you have sophisticated web-design skills or the time to delve into Unbounce’s plethora of functions and complicated tools.)
  • You appreciate AMP landing pages on mobile and are willing to pay a premium for them.
  • Because you spend a lot of money on paid media, you need personalization options like dynamic text replacement.
  • campaigns, as well as the funds to pay for enterprise-level tools.
  • You don’t mind paying for additional services, higher traffic, and publication as your business grows.

My Personal Experience On Leadpages vs Unbounce


As a business owner, I’m always looking for ways to improve my conversion rates and drive more leads. A few months ago, I started looking into Leadpages and Unbounce as potential solutions.

Leadpages is a tool that helps you create lead capture pages without knowing any code. You can choose from a library of templates, or create your own, and then add custom elements like forms, videos, and buttons. For example, Leadpages includes a countdown timer, social sharing buttons, and Google Analytics integration.

This means that you can track how your lead capture page is performing and see how many people are sharing it on social media.

Unbounce is very similar to Leadpages but also offers the ability to create custom landing pages using HTML and CSS. This can be really helpful if you want to create a page that looks exactly the way you want it to.

I ended up trying out both Leadpages and Unbounce for a while, and here’s my take on them:

Leadpages is great if you want to quickly create a high-quality lead capture page without any coding experience. The templates are well-designed and they offer a lot of customization options. Plus, they have a ton of integrations with other tools like Salesforce and Google Sheets.

Unbounce is also great for creating custom landing pages, but it can be a bit more complicated than Leadpages.

If you’re comfortable with HTML and CSS, then Unbounce is definitely the better option. It offers more flexibility and control over the design of your pages.

Unbounce does not have as many features as Leadpages, but it is much easier to use if you don’t know the code. Overall, I found that Leadpages was more helpful in creating a complete customer experience, while Unbounce was easier to use if you don’t know the code.


Leadpages Templates

Leadpages delivers more than 500 landing page designs by default. Over 200 free site categories are available. If you want high-converting templates, you’ll have to pay.

Neither of Leadpages’ editors lets you customize templates. Each template is optimized for one editor. Only 76 free templates enable drag-and-drop. The rest are static editors.

Whichever category you choose, your template will be mobile-friendly. Leadpages templates automatically adapt layouts based on device display ratio.

Exploring 500 alternatives isn’t easy. Leadpages has organized them by relevant parameters, luckily.

Start by selecting a page type. Campaign pages contain webinars, upsell, thank you, newsletter registration, sales, and checkout.

You can narrow your options by industry. Leadpages offers startup, retail, real estate, photography, blogging, government, finance, education, e-commerce, and agency themes. You’ll find the perfect options.

The conversion rate is the final sorting criterion. Compare Leadpages templates’ conversion rates to find the most successful ones.

However… Leadpages calculates template conversion rates. First, the comparison isn’t subjective. Leadpages analyzes user data collected over time. Ranks templates based on conversion trends.

That’s helpful if you need a proven template. Leadpages doesn’t publish template conversion scores, though. You can’t tell how long sites have used templates. Leadpages’ overall ranking is all that’s given. So, trust them.

Don’t rush to choose the top-rated templates. How you change a template’s layout affects its conversion potential.

Focus on the templates’ general design. Leadpages features well-styled choices you may alter dynamically with a drag-and-drop builder.

The best drag-and-drop templates cost money. Modern aesthetics include tidy, minimalistic layouts and full-image backdrops.

Compared to other free Leadpages designs, which may seem dull and busy.

Unbounce Templates

Leadpages has more templates than Unbounce. 125 options are 25% of what Leadpages offers. Don’t believe the stats. Unbounce has fewer templates, but each one is conversion-optimized.

Unbounce’s designers did this by evaluating 64,000 landing pages and 74 million visitors’ response behaviors. They know what works and what doesn’t.

Unbounce now offers templates for all business kinds. You can find good SaaS, travel, restaurant, real estate, mobile apps, e-commerce, and agency sites.

That’s a sorting criterion. You can customize your campaign options. Unbounce’s templates include sales pages, lead generation, lead capture, products, events, click-through, etc. Mostly Leadpages page kinds.

However, exceptional traits are unique. Unbounce templates include lightboxes, video backgrounds, and parallax effects.

Unbounce is a landing page tool, but you’re not limited to those. Unbounce templates include sticky bars and popups.

Sticky bars and pop-up templates are clean, sleek, and attractive like landing page templates. Unbounce templates are well-designed and optimized for conversion and drag-and-drop modification.

Unbounce or Leadpages? Leadpages Leadpages and Unbounce offer templates to develop pages faster. Unbounce has 125 templates, a fourth of Leadpages’ 500.

LeadPages vs Unbounce Features

1. Website Creator With Landing Pages


It enables you to make use of the drag-and-drop capability, which simplifies the process of consumers creating individualized landing pages to meet their specific requirements.

Leadpages gives you access to more than one hundred different templates, from which you may select the one you want to use and begin immediately.

You’ll notice the templates that have the highest conversion rates because they are arranged in this manner, which suggests that the conversion rate was used to sort the templates.

How to Grow Your Business Using Leadpages

Because templates can be adjusted, there is no definitive way to determine which template will be the most effective in producing an excellent landing page. This is because, in the end, even the tailor-made templates will be modified in accordance with the requirements of the consumers.

It is possible to use a third party to develop your own templates, but Leadpages requires payment in order to access those features. It is considered to be a form of hosting, which may be purchased in packages so that individual payments are not required every time.

It is a landing page builder that allows you to drag and drop elements, so all you have to do to add something to your landing page is drag it from Unbounce and put it there.

There are a lot of elements that can be customized, and you can adjust the templates to suit your needs using those elements. Additionally, the fact that these landing pages are mobile responsive implies that they may also be seen on mobile devices.

Build landing pages with no coding required using Unbounce.

It is also compatible with WordPress, and in addition to that, you may use it to publish content on any domain. It possesses a dynamic text replacement quality that allows for the substitution of keywords, hence increasing the relevance of your landing pages and also boosting your ad words quality score.

Customization & Ease of Use

Unbounce-Customization & Ease of Use

Drag-and-drop page builders like the ones offered by Leadpages and Unbounce make it simpler to construct and create landing pages.

The editor that comes with Unbounce offers a greater number of control and customization options than the other. You may drag an element around the page and drop it exactly where you want it to appear thanks to Unbounce’s drag-and-drop functionality.

If you do this, the margins and padding of the other parts won’t be affected in any way. You’ll have a better understanding and appreciation for this if you have more advanced experience in graphic design.

When it comes to Leadpages, you may also drag and drop elements, but when you do so, Leadpages will often alter the position of your element inside the page automatically and may move other elements that are already in place.

Both Leadpages and Unbounce provide excellent templates for a variety of uses and sectors, but Unbounce has over twice as many pre-built designs available as Leadpages does.

Having said that, both platforms also include premium templates that can be purchased if you feel that the free ones do not satisfy your preferences or the requirements of your campaigns.

If you don’t mind starting from scratch, the Unbounce Builder, which features adjustable grids, makes it much simpler to replicate a premium design that you like and find appealing.

Leadpages vs Unbounce: Features

Many factors go into making an attractive and useful site.  The significant aspect is the landing page of the website. Predominantly, most of the sales conversions happen from the landing page.

Both have proven to give possible services.

Their features are competitive with each other. Following are the features provided by Leadpages and Unbounce:

Leadpages Features

  • Builder:  Effective and customized landing page creation are facilitated by the builder feature. This increases the conversion rate of your customers.

1. Drag & Drop Interface: Leadpages vs Unbounce


The drag and drop is the highlight of Leadpages builder. One can customize the web pages or landing pages by just dragging, dropping, and clicking.


Drag and Drop is the first thing. Other things to know are CTA buttons, page sections, and text boxes. They have additional features like embedded videos and customization of  HTML of any type. Most of all this builder tool makes them easy. 

Unbounce Features


This is the strongest feature of both software tools. Using and navigating the software is extremely easy.

2. High Mobile Responsiveness: Leadpages vs Unbounce

High Mobile Responsiveness: Leadpages vs Unbounce


All the pages, templates, pop-ups, and websites are compatible with any device. They are mobile-friendly to avoid any inconvenience to the audience.


With the Unbounce builder, it is very easy to toggle between desktop and mobile views. Unbounce in its desktop version minimizes your job. The rest of it will be completed upon editing elements to fit the mobile screen and then publishing!


The mobile phone incorporates almost all the activities. Hence, a web page needs to be mobile-compatible. Leadpages and Unbounce do a good job with this feature.

3. Page Publishing: Leadpages vs Unbounce 

Page Publishing


You can create and publish limitless web pages.


Landing pages created through Unbounce can be published on any domain or URL. You can also integrate the pages with an existing campaign or website. Additionally, your landing pages can be published on any WordPress site in just one click.


Sometimes, businesses need to publish more than one landing page. Keeping this in mind Leadpages and Unbounce have added this fantastic feature to their respective tools.

4.  Page load speed Of Leadpages vs Unbounce


Google’s App Engine enables the content to be loaded much faster enabling speed and accuracy of 99.9% Uptime.


One of the latest features added to this builder is called Accelerated Mobile Pages. It boasts 85% faster standard mobile pages. Hence, your pages will show higher conversions and more content views.


Every software today is competing to have a higher loading speed. Leadpages and Unbounce are not far behind. Both tools claim to have a high-speed percentage of page load on any device.

5. Duplicate and Edit:

Duplicate and Edit


Isn’t customizing content, again and again, time-consuming? Leadpages minimize the time consumed by copying, and saving content.


Create a successful campaign using Unbounce which facilitates duplication plus modification of the landing pages.


Since everyone is short of time nowadays, this is a well-thought feature keeping in mind the consumer’s requirements.

Want to know the top 3 best Leadpages Alternatives? Read our dedicated article, where we compared Leadpages with its top 3 alternatives.

Leadpages vs Unbounce: Customize, Design & Templates

You can increase your business by leaps and bounds by creating a perfect landing page. This is why Leadpages and Unbounce have given numerous options to their customers to choose, design, and customize their templates.

Leadpages Makes Different

1. Landing page customization


Let the customers have a feel of your brand by customizing the website to reflect the brand’s logo with unique colors.


Customize any template to increase your revenue using Unbounce.


Both tools are equally flexible when it comes to the personalization of pages as per your brand foresight. This is a huge advantage for businesses as they create an everlasting impression in the minds of their audience.

2. Free Images


Using the Leadpages account, you can get access to unlimited images by purchasing them from Shutterstock.


Around 850000 images from Unsplash are offered by Unbounce at absolutely no cost.


Images speak a thousand words. Leadpages and Unbounce both give their users a varied choice of images. This is a choice between getting something for free or purchasing it!

3. Embed Videos


You can embed a video from different hosting sites and post it on your website plus pop-ups.


Embedded videos can be added to your landing page from anywhere using Unbounce, just drag and drop the video.


Since videos are a very popular form of content creation today, this feature is an added advantage to the users.

4. Conversion Tools

Conversion Tools


Conversions are at the top of our priority list, and here’s why: First, our “conversion toolbox” gives you more options for converting your hard-earned website traffic, including:

  • Leadmeter predicts how well your page will perform and advises you on how to improve it before it goes live (as we mentioned above)
  • Any website or landing page can have an alert bar.
  • Pop-up forms that are easy to use and capture visitors’ attention on any website.

Conversion tracking, straightforward A/B testing (with Pro and Advanced subscriptions), and fast Stripe payment integration all assist clients in their progress in their journeys.

Users will appreciate this connection because it allows them to connect a (free) Stripe account to Leadpages and simply pull in the items and services they want to sell—all without writing a single line of code!


Unbounce: With its simple A/B testing tool, Unbounce takes care of the time-consuming and arduous work of determining which elements perform best on your page (included on all plans). Customers are presented with appropriate offers and nudged to convert through sticky bars and pop-ups on this attractive platform.


Lead magnet delivery, A/B split testing (available on all Unbounce plans and Pro plans and above on Leadpages) and downloadable are all available conversion tools on both platforms.

Both providers provide CSV files with opt-in data. They’re almost on par with their lead generation powers. With their free form editor, Unbounce gives you more options for customizing pop-ups.

Our native Stripe checkout integration distinguishes us from Unbounce. Unbounce users would have to cut and paste HTML code to construct a similar commerce widget.

Lead magnet delivery, A/B split testing (available on all Unbounce plans and Pro plans and above on Leadpages) and downloadable are all available conversion tools on both platforms.

Both providers provide CSV files with opt-in data. They’re almost on par with their lead generation powers. With their free form editor, Unbounce gives you more options for customizing pop-ups.

Our native Stripe checkout integration distinguishes us from Unbounce. Unbounce users would have to cut and paste HTML code to construct a similar commerce widget.

The landing page facilitates the conversion of website visitors into customers. Leadpages and Unbounce help you in doing exactly that. Let’s have a look at the tools used for this purpose.

5. A/B testing

A:B testing

A/B testing means displaying two versions of the same webpage to different sets of visitors. This helps in determining which version is deriving more conversions. Leadpages and Unbounce, both facilitate you to run A/B tests for your website.


Webpages can be optimized using an unlimited A/B split test on the landing page using Leadpages.


The main feature of the Unbounce team is A/B testing. This feature allows you to divide the traffic among two versions of our landing page and decide which version brings in more conversions.

6. Real-time Analytics

Real-time Analytics

Boost your business and track conversions including page performance with real-time data.


At Leadpages, your page performance is updated regularly in real-time. This can help you to update your pages periodically and also customize them as per the conversion results.


This connects you to Google Analytics through your Unbounce account. All the regular updates of your pages reflect on your dashboard.


This is a very crucial function performed by both tools. It guarantees tested results based in real-time. Users can choose between the best software.

WordPress With Leadpages Integration

Leadpages offers a WordPress plugin as well. You will then be able to set your landing pages and popups from the admin panel. You may, for example, use the plugin to designate one of your landing pages as a conventional WordPress page.

It will even have its own unique URL. The plugin may also be used to make a landing page on your home page. You may also select whether your popup has exit intent or is on a time delay from within the WordPress back end.

Leadpages vs Unbounce: Publishing options



Leadpages provides multiple publishing choices. Each account gets a free Leadpages subdomain (https://your-domain.lpages.co). You can either use a third-party domain or buy a Leadpages annual subscription and get a free domain for a year (powered by Hover).

Every Leadpages account also comes with a plugin for installing landing pages, pop-ups, and alert bars on WordPress sites. You can also publish your page as a dynamic HTML page that refreshes anytime Leadpages alters it.


Users can publish Unbounce pages using a custom domain or a WordPress plugin, like Leadpages. Multi-user permissions like admin, author, and viewer make it simple.


It’s a tie… In order to use Leadpages or Unbounce, you must first set up a domain through a WordPress plugin or connect it to a third-party site. The only difference is that Unbounce allows for multi-user permissions.

Leadpages vs Unbounce: Benefits


With Leadpages, you get to experience some amazing benefits.

  • You can publish your enhanced and designed material across various social media platforms.

Leadpages lets you do this hassle-free. Since it has an integration with the WordPress site, you can publish your content there effortlessly.

In the case of sites other than WordPress, you only have to copy and paste the HTML address to the website of your choice. Facebook is much easier too, simply use Leadpages’s direct URL and you’re done. 

Leadpages Benefits

  • LeadBoxes

It is a notification window that pops up when anyone clicks on the delegated link or image or text. Leadpages allows you to use this service anywhere and everywhere you have an HTML link

  • Leads through FaceBook

Leadpages offers you the facility to seize your leads from Facebook straight away. You can coax your prospective conversion to throw alike to your FaceBook post.

However, if that doesn’t happen; if your prospect does wish to select directly, then you can schedule a later date to decide. This way you’ll be saving on clients without the risk of losing anyone.

  • Traffic re-orientation

Leadpages inadvertently re-orient your page traffic from your previous landing pages to current landing pages.

  • Lead Links

The Pro Pricing Plan offers a distinctive feature that lets’s connect your current subscribers to a webinar. Confirmation of identity for them is not required. This is known as LeadLinks capacity.

  • Customer service

In comparison to other similar landing page tools, Leadpages offers the best customer service that is approachable, prompt, and accommodating.

Unbounce:Unbounce Benefits

  • Developer-free campaigns

Initiate campaigns speedily using the Drag-N-Drop tool, making it easier to maximize personalized landing pages and notification bars, that too, without the use of coding. No coding knowledge is required.

  • Assorted templates

There is an assortment of more than one hundred templates and other features designed to give the user complete authority to create and personalize from start to end.

  • Goal-based campaigns

You can create campaigns that will guarantee conversion using features such as Dynamic Text Replacement which ensures the maximization of efforts.

  • Hefty Transformation

Transform your traffic using assorted resources and features.

Leadpages for business growth

That is a choice. Leadpages can either be a substitute for your website entirely or they can be used as an appendage to your website. It has user-friendly Drag-N-Drop Builder tools as well as a variety of templates and other resources that are made to increase the percentage of visitors to buyers on your website.

With such features, it is perfect to add a boost to your business.

  • Did you know? You can earn a recurring commission of 30% for a lifetime from Leadpages. Check out how you can join the Leadpages Affiliate Program and start earning commissions.

Leadpages: Personalize your own design

Yes, and it is easy too. You can do it yourself without the assistance of web designers or web developers. You are simply required to drag and drop, click and/or type to personalize anything on your website.

This is also applicable to landing pages, notifications, etc. With cutting-edge Lead Meter technology, you can already know how well your material will be received and based on that some recommendations are also available to help you enhance your website to get more conversions from visitors.

The focus of Leadpages is to direct your business toward growth in a hassle-free manner.

Now is the time to use these tools!

It is advisable to utilize these tools when you have some product or service that you wish to promote or advocate. With these tools, you will be able to get a kickstart in advancing your business, making use of our landing pages and tools for conversion. 

However, if that is still a few steps away, you can begin by becoming a member of their blog; there is ample information to provide you with the correct resources to plan your business strategy and make your path ahead.

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Leadpages vs Unbounce – Page Editor

Leadpages Page Editor

Leadpages comes with two editors, one of which is the time-honored Standard Editor, while the other is the brand-new Drag-and-Drop Editor. As we have already established, the Standard Editor is the more traditional option.

The Editor Used Typically

To begin, the first version of Leadpages’ editor was known as the Standard Editor. It came out a very long time before its counterpart that used drag-and-drop.

Since the Standard Editor is the default choice, it should not come as a surprise that it is compatible with the vast majority of the Leadpages templates.

It also transpires that this choice is now the one that has the greatest number of takers here.

All of this is due to the fact that the majority of users choose to move forward with the static editing process rather than the dynamic Drag-and-Drop Editor.

Now, speaking of which, customers that favor a rapid, uncomplicated, and precise method of modification are good candidates for the Static Editor.

Learning the ropes and adjusting a few of the layout attributes does not need much effort or time. In point of fact, it shouldn’t take more than a few minutes to finish a landing page in its entirety.

Unfortunately, there is a price to pay for this level of ease. The Standard Editor provides a foundation for customization that is somewhat fixed and has only a limited degree of adaptability.

For example, your powers in terms of design are limited to making just the most fundamental alterations. Even the addition of additional components to the structure or the substitution of videos with photographs is not permitted.

Unbounce Page Editor 

A Drag-and-Drop Editor is utilized in the process of customizing a page that is performed on Unbounce.

However, despite the fact that its core functionality may be comparable to that of other drag-and-drop builders, the Unbounce editor takes a distinctively different approach.

When compared to other builders, such as Leadpages’, which are primarily designed to be as easy to use as possible, Unbounce goes above and beyond this and makes an effort to incorporate virtually all important capabilities on a single interface.

Leadpages vs Unbounce Functionality


At the moment, Leadpages is compatible with over ninety well-known online marketing platforms. This is in addition to the more than two thousand more connections that can be obtained through Zapier.

This ensures that your Leadpages landing page will perform flawlessly with any tools and apps that you employ for your company, regardless of what those tools and apps may be.

Integrations with Stripe for payments, Calendly for scheduling consultations, MailChimp and AWeber for email marketing, and OpenTable for meal reservations are some of the most popular Leadpages add-ons.


Unbounce has amassed a substantial integration portfolio over the course of its existence.

This remarkable line-up covers practically all of the most common and widely used business and marketing tools on the market today thanks to its 116 connectors. These connections include all of the main ESPs, CRMs, webinar platforms, and social networks.

You can link more apps with Zapier, similar to how you can connect Leadpages, which provides even more choices when it comes to integrations.


Both platforms offer a wide range of sophisticated integrations in their own ecosystems. In the end, Unbounce has more native integrations than its competitor Zapier, but since Zapier can be used with either one, the contest is basically a tie.

Leadpages vs Unbounce: Pricing

Leadpages Pricing Plans 

Leadpages Pricing-Leadpages vs Unbounce

Leadpages offer two pricing plans mainly: Monthly and Annual, which are then bifurcated into three more: Standard, Pro, and Advanced. Apart from the high-level features, which are unique to the Advanced version, the basic ones are common across plans. The rates are as follows:

  • Weekly Group Coaching
  • Facebook and Instagram Ad Builder
  • 40+ Standard Integrations
  • 200+ Free Templates
  • Free Hosting
  • Unlimited Traffic and Leads
  • Unlimited Alert Bars
  • Unlimited Pop-ups
  • Unlimited Landing Pages
  • Connect Your Domain
  • Site Builder

Plan 1 – Monthly:

  •  Standard    – $37/month
  • Pro                – $79/month
  • Advanced     – $321/month

The features vary pricing-wise. As you go higher in the plans, you unlock more features to your benefit.

Plan 2 – Annual

  • Standard – $25
  • Pro – $48
  • Advanced – $199

Out of the two, the annual plan proves to be beneficial as it offers a discount of 39% with an added domain that is absolutely free of cost.

For both the monthly as well as annual plans, some features remain the same through the bifurcations such as landing pages, notification bars, default personalized domains, etc.

However, a few features are plan-specific and are only offered if you choose a higher level of plan. Sub Accounts are offered only for the Advanced plan in both the monthly and annual cycles.

The standard plan offers 1 site, the Pro Plan offers 3 sites and the Advanced Plan offers up to 50 sites. In such a way, the features differ according to plans.


Unbounce Pricing Plans

Similar to Leadpages, Unbounce also has two pricing cycles: Monthly and Annual. However, the bifurcations are unique for this one. There are four categories namely Launch, Optimize, Accelerate, and Scale. 

  1. Launch – This plan is recommended if you are a beginner business person who is just introduced to the world of landing pages. All that is necessary for you to successfully design your landing page without the help of a web designer or developer is offered here.
  2. Optimize – This plan works for you if you wish to enhance your pages and convert the leads. All features in Launch, plus additional ones such as A/B Split Testing and other tools help you optimize your transformations easily.
  3.  Accelerate – If you have a booming business at the brink of expansion and you need that extra push, this plan is perfect for you. All the features of Optimize along with added limits speed your growth.
  4. Scale  – Your business is through the roof, but all you need is more traffic coming your way, then this plan will surely take you to new heights. All the features of Accelerate plus bandwidth for reaching the maximum number of people. 

Unbounce Pricing

Let’s talk numbers now.

Plan 1 – Monthly 

  • Launch – $80/month
  • Optimize – $120/month
  • Accelerate – $200/month
  • Scale – $300/month

Plan 2 – Annual

  • Launch – $72/month
  • Optimize – $108/month
  • Accelerate – $180/month
  • Scale – $270/month

There is a free-of-cost 14-day trial for all the plans. Some features are common as well such as inexhaustible landing pages, notifications, and sticky bars. The Annual plans offer a 10% discount for all three.

Available features go increasing as you upgrade the plan. The conversions move from 500 to 3,000 from Launch through Scale Plans.

The leads move from 20,000 to 50,000 visitors to the page. And default domains that connect move from 1 to 15 across the plans.

Leadpages vs Unbounce: Customer Reviews 

Leadpages Reviews 

Leadpages are easy to use and offer different ways for web developers  &  designers to create templates suited to their demands.

Customer-reviewed Leadpages as a good initial start especially for amateurs or beginners learning to adopt good web development skills. Some clients claim it is an “extremely useful tool for business ”  & create highly professional pages within a short period.

Minus point 

  1. It has not introduced new features in a while 
  2.  Leadpages are not viable for all individuals who are not techno freaks.

Some customers have reviewed Leadpages as the best rating Leadpages with a score of 10/10  as it does capture particular and various offers for the products it offers. Leadpages have even made spectacular customer support services. 

Unbounce Reviews

Customers exclaim that Unbounce is a great tool for consultancy for clients and customers. Unbounce  is extremely spectacular at creating ad pages that attract customers and convert them to higher prices 

They help their customers get most of their service.

Minus point  

  1. The cost for small businesses is immoderate only if the cost of sales online is less.
  2. Involves easy setup, but operating such software isn’t easy as others

some customers Found Unbounce as one of the best landing page platforms rating the marketing program on a scale of 10 / 10.

 They exclaim it to be very effective & easy to use. Yet, this is the highly recommended software for the ones seeking reliable landing pages.


Both software has their pros and cons, advantages, and disadvantages. Leadpages and Unbounce are extremely exquisite in their ways regardless of numerous attributes.

One should learn to operate the technical know-how of this famous software & provide proper knowledge to use them.  Leadpages and Unbounce have proved to be extremely important 

Essential software is dictated by the customers who reviewed it.

Leadpages and Unbounce have

Quality templates with the best conversion tools. Both are extremely easy to use once we know how to operate it.

Leadpages vs Unbounce: Pros and Cons 

Leadpages Pros:

  • It’s very easy to build landing pages productively and successfully without any problems.
  • It provides 24*7 hours of customer service and also helps us to increase the sales of business marketing to a higher level.
  • Provides you multiple designs and layouts and also different types of templates to create an amazing destination page for the users.
  • Provides the users with multiple options that help us regarding learning the use of the page. Very quick to create a landing page and also a time saver.
  • Leadpages help to increase the retails of small businesses to the next level. Very productive and beneficial.
  • Leadpages provide you with some tracking options which trace our sites and tell the statistics of the page daily. 
  • Without any interference the plan gets updated automatically, it has different plans according to the user’s convenience.

Leadpages Cons:

  • The data and analytics are sometimes confusing and equivocal. 
  • Sometimes it is a scam, the users are automatically selected by the highest yearly plan and later the revocation doesn’t work.
  • The coupon offers don’t work sometimes in Leadpages.
  • It is a big budget for the self-assembly person.

Leadpages Customer Review

Leadpages user review

Leadpages Testimonial

Leadpages On Facebook

Leadpages On LinkedIn

Leadpages On Twitter



  • Permits their uses to arrange extended retailing funnels to let you lead expected sales. 
  • Landing page construction is uncomplicated and also makes an attractive-looking internet site.
  • Unbounce gives you an easy entrance to perform the demonstration to look at which template suits your landing pages and text the best.
  • It also permits you to learn and know every single detail of the destination pages oblivious to HTML, and CSS.
  • Unbounce makes this platform convenient to understand the landing pages with easy guidance.


  • Some features of Unbounce need a part of computing and also allow their users to use the outside forms as Unbounce consists of only less number of forms. 
  • Not even once, Unbounce has provided their user’s repayment for the dropping which is caused by their inconvenient service time.
  • The links which are used for both mobile phone and PC landing pages cannot be easily separated for the designing of landing pages conveniently.

Unbounce Customer Review

Unbounce User Review

Unbounce Customer Review

Unbounce Testimonial

Unbounce On LinkedIn

Unbounce On Twitter

Unbounce On Instagram


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Quick Links:

FAQs on LeadPages vs Unbounce:

👉Is it possible to shift my Leadpages from one account to another?

Yes. There is a procedure for it. It is known as a domain transfer that is predominantly done so that the statistics for views and visitors as well as conversions for the page will be maintained. If the pages to be shifted are few in number, you can simply download them and then upload them on the other account. It should not take more than a few minutes ideally. Permissions from both accounts need to be sought, after which a timely appointment will be provided to you for the transfer. During this schedule, all campaigns for ads will be paused.

🤟Does Unbounce trail the distinctive visitors on my page?

Yes. We use a specific HTTP cookie to identify users and improve the web experience. It is known as ubvs. It keeps a track of the visitor, unacknowledged, of course, to identify returns to the page in the future. The ubvs will be hoarded in your browser. In the case of another browser being used by the visitor, it will be accounted for as a new distinctive visitor on the page. However, the repeat visit done in under 180 days only will be accounted for as the same. After that, by default, the settings will change the visitor to a new one on the page.

🤙Can I personalize my social media posts with Leadpages?

Of course. If you want your Unbounce page on various social media, then it has to look attractive. For this reason, you can include a distinctive image, a name to go with it, and an elucidation. You can utilize our personalized code known as Open Graph Tags to describe the content of your landing page on Unbounce.

Conclusion: Leadpages vs Unbounce 2023 | Which One To Choose?

Leadpages offers its users many ambitious characteristics in their sites only at cut-prize of the Unbounce for yearly plans. The counts of the audience can be unlimited per cost tier.

If the users are not convenient with the cost prizes and want to delete some of those characteristics in Unbounce, Leadpages can be the best option for the users.

The monthly visitors in Unbounce‘s basic line permit up to 5000 special audiences and the pro rank increases to 25000 unique monthly audiences.

The pricing system in Unbounce’s basics compromises A/B testing, and the other program features are available with the upgrade tiers. With these features, you can use Unbounce the best for more good and mature internet sites.

Leadpages and Unbounce are equally balanced as good destination page devices. If users have a perfect programming tool, they can easily construct their own convenient and applicable destination pages and forms.

Devices like Leadpages and Unbounce give a helping hand to retailers to design and create their Leadpages without imposing any further changes to the internet sites.

Leadpages On Youtube

Unbounce On Youtube

Michael Wright

Michael Wright is a passionate person who is very peculiar and keen on learning new technological things and developing technical skills every day. His goal is to educate readers about the most effective tips, guides, and products that they can use to make awesome landing pages.

31 thoughts on “Leadpages vs Unbounce 2023: Which One Is The Best? (In-Depth Comparison)”

  1. Leadpages is an easy-to-use drag and drop landing page builder that will help you create responsive landing pages without any coding skills.

    The templates are all mobile-friendly, so your leads will be able to view the page on their smartphone or tablet. You can also embed forms into the pages with Leadpages’ built-in form editor which makes it easy for people to submit their information as soon as they land on your site.

  2. I’m a big fan of Leadpages. One of the reasons being: they make lead generation easy and affordable. But did you know it’s available in multiple languages?

    In fact, with a few clicks, it works across all browsers. Not only that, but it’s a free trial and it’s not just for eCommerce sites — Leadpages is a great tool for other types of businesses, too.

  3. Are you on the hunt for a landing page builder, but you’re not sure which one to choose? Well, today I will tell you about my experience with Leadpages and compare it against other top competitors in the market.

    I have used both Unbounce and Leadpages. Leadpages is one platform that can be used to create and manage an effective landing page for your business. I am using Leadpages for 3 years and I have found that the leads generated with this tool are so much powerful than that of Unbounce. Leadpages has high conversions and high CRO.

  4. I really like the simplicity that Leadpages provide. I’d say most people who have never used Leadpage could get started and design their first page in about an hour.
    The software is not only about building marketing materials. It gives importance to how these items perform and yield results too. It provides with huge collection of templates. . It has a library with 200+ themes that you can modify or use as-is.

  5. I would say the landing page builder is reliable because I like how it has an easy approach and doesn’t take too long to build a landing page. You can use Unbounce for any type of business, even if you need an attractive selling point.

  6. Unbounce is easy for anyone to use. I love that they provide an A/B testing feature so you can see how one landing page variant performs against others for conversion rates. They also include live chat which helps when there’s something hard to find on the site or if I need some help ASAP. All in all, my favorite part about Unbounce is its simplicity – everything has a logical flow and you save tons of time not having to code or deal with things stopping midway through because of technical difficulties.,

  7. The Unbounce landing page builder has an easy approach to build landing pages. The downside of this is that it’s a bit pricy. otherwise it is best to use.

  8. When I was looking for a landing page builder and had some money to spend, this is the one I went with. It has an easy interface and it’s really pricy, but hey if you need good-looking landing pages on your site then we recommend Unbounce.

  9. LeadPages will always help you bring down your lead generation costs while taking care of marketing for you. With LeadPage, it’s easy to build a great looking website without relying too heavily on design skills or web development knowledge.

  10. The Unbounce landing page builder is like a golden-child. It’s full of features and does everything you need—everything, that is, except solve your problem with prices. If you want an easy tool for generating great landing pages without blowing through all your resources to do so, check out this one.

  11. Unbounce is exactly what I needed. This is not a problem because their team has got me covered on that. The framework has everything for someone who knows next-to-nothing on design or coding basics which are copy writing tools, templates, built in conversion rates optimization technology for conversions up 200% ! All these features are made possible by merging together A/B testing & personalization control systems without having to worry about any transition shock whatsoever

  12. Leadpages is an app that replaces the mess I used to have with tons of different softwares. It has so many cool features, one-click landing page building is just one. LeadPages also comes with its own autoresponder which is rare for most free apps! The creation process itself feels very user-friendly and they continually update their UI which means any improvements are always available without upgrading your plan.

  13. LeadPages is the best landing page builder. It makes it so much easier to create an engaging landing page with its easy-to-use interface.

  14. Unbounce was way too expensive for me, but I got tired of the hassle trying to create my landing pages through Google Docs and thought I would try it out. It turns out it would be even more money than expected because there are features that you don’t realize you need until after paying for the base service. If you need anything extra like A/B testing or additional templates, then you will be charged per-user. At first, this seemed reasonable enough but once I logged in to use the product and realized how complicated everything was compared to other similar products.

  15. I’ve been blogging for a few years now and the one thing that has always been an issue is how to create landing pages. LeadPages makes it so easy to set up landing pages from whichever device I am using. I could not believe the amount of templates they had available, so many different options.

  16. The perfect way to get started without charging too much. You can design your ideas into reality with the simple drag and drop option in Unbounce which is what makes it easy for anyone to use.

  17. I have used other landing page builders before, but after I tried Unbounce, I knew that it’s the only one for me. It was very easy to use and made my life easier building a landing page. Highly recommend trying out if you are looking for something simple yet well designed.

  18. When I was looking for a landing page builder and had some money to spend, this is the one I went with. It has an easy interface and it’s really pricy, but hey if you need good-looking landing pages on your site then we recommend Unbounce.

  19. Truly a one-stop solution, LeadPages is truly user-friendly and helps you build landing pages with ease. With its powerful features, your conversion rate can grow exponentially. Why not try it?

  20. If you’re looking for a way to build an awesome page quickly and easiest, Leadpages is the one you need. For this website I’ve seen many menu options like building landing pages, analytics, tests and more! The cost of their yearly plan is also very affordable when comparing with Unbounce.

    I liked much better how LeadPages provides its users much flexibility in choosing what they want including unlimited sessions per account and other features. You can try both websites and see which best suits your needs.

  21. Leadpages is better than Unbounce because it charges less for yearly plans, giving its users the opportunity to have unlimited audiences. I had pretty mixed results with Leadpages and had issues trying to export my landing pages due to technical difficulties, but if it’s integration you’re looking for then this might be a good choice.

  22. Having tried both products for years now, I can say that Unbounce is much better than Leadpages. If you’re looking to build an impressive marketing site quickly, then it’s worth your hard-earned cash to give their free trial a shot.

  23. I had experimented and tested with two landing page builders: Leadpages and Unbounce. I picked Leadpages.

  24. There’s no need to be limited by your creativity or time management with Leadpages. With their user-friendly interface, you can create clean and modern landing pages without any hassle. You have access to templates from different sources, so it doesn’t matter the type of page you have in mind, they likely have a template for it. So skip coffee shops and buy this online marketing service now.

  25. One of the best tools out there for creating an optimized landing page, Leadpages is a company that specializes in making it easier than ever before to get started with building your very own! This all-in-one system offers multiple design templates and layouts that you can choose from and edit any way you want. It’s very easy to use and will help bring your sales up significantly no matter what kind of business you have.

  26. You’ll love this software. It’s really easy to use, even for beginners. Plus their customer service is amazing – they’re there 24*7 to help with any technical issues you might have. What I loved the most about Leadpages was the different layouts and templates of landing pages – there are so many of them to choose from that you’ll be spoilt for choice deciding which one will suit your business needs best.
    It’s also cheaper than other comparable platforms out there, which would mean better value all round if you pick them over another company.

  27. Unbounce is not just an online landing page builder. Its interactive interface provides complete control for you to create inspiring templates that showcase your product or service like never before. Bring in the best features of Unbounce into your project today.

  28. Don’t bother with it. You don’t get the service and ease of other platforms like Pagemodo and Blogger, and half the time your coupons won’t work. Leadpages pathetic.

  29. Unbounce is a crappy service that tries to make itself sound complicated and all-inclusive, but really it’s basically just a waste of money. I am still paying off the unexpected fees from my last purchase with them. They keep promising “better uptime,” yet their servers crashed on me twice within one month.

  30. Unbounce is literally the worst. Like they literally have less forms, but charge you for their service time anyways. Like every single thing is complicated and it never works how you want or need it to so idk I would not recommend this product.

  31. Some really bad things about product: the data and analytics are sometimes confusing and equivocal. The user is automatically selected by the highest yearly plan and can’t revoke afterwards. Coupon Offers don’t work sometimes in Leadpages. It’s a big budget for someone not-so-savvy to put together―the instructions came with multiple missing pieces.

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